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What compels Porsche to compete in motorsports (video)?

In 2017, Porsche will attempt to beat its own record, 18, of the number of wins at the 24 Hours of Le Mans. Is that the reason the German manufacturer is involved in motorsports in general, and especially endurance racing...?

...not exactly, even though the Spirit of Le Mans is imbued in every Porsche. Check out this video (which includes archival footage sure to thrill vintage car lovers) of the reason the German marque pursues motorsports at the highest levels of competition.

Video: YouTube - Porsche

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